Baltimore Ravens quarterback Lamar Jackson has reportedly filed a lawsuit against online retail giant Amazon.com in relation to unofficial merchandise being sold on the website.
The 2019 NFL Most Valuable Player spotted clothes and other merchandise bearing his likeness and catchphrases relating to the player, perof PennLive.
It’s said in the lawsuit that Jackson is suing because the third-party products have had a negative effect on his own brand, leading the public to believe he’s affiliated with those sellers.
The items in question feature a range of Jackson’s nicknames and phrases, such as “Lamarvelous,” “Action Jackson” and “Not Bad For A Running Back,” each of which were coined during his breakout 2019 campaign for the Ravens.
Jackson, 23, is not associated with any major-brand sponsor like most players in his position. He operates his own clothing company,, and it’s understood the shot-caller is asking for significant damages, as well as receipts to determine the number of concerned items sold.
It was in his first full campaign as a starter that Jackson broke the NFL single-season record for rushing yards as a quarterback with 1,206. He also threw for a Ravens record of 36 touchdowns in the process.
The lawsuit was filed on behalf of the Ravens star by Mitchel and Jordan R. Chusid, based out of Coral Springs, Florida, which is near to Jackson’s birthplace in Pompano Beach.